Kir Royal is a Hong Kong clothier that specializes in wedding dresses, gowns and other formal wear. Their Facebook page, which serves as one of their major communication channels with their potential customers, has a broad audience of more than 20,000 fans.
RollAngle manages their ad spend on Facebook to maximize cost-efficiency since Dec 2013. Two-thirds of the original cost have been saved through ad analytics and fine tuning ad strategy.
Aside from Facebook ad management, we also performed a brand review through analyzing their brand identity and marketing tactics, store visitations, and customer reviews. Furthermore, we provided print ad design in magazines and implemented their “Most Compatible Couple” online campaign by building a Web App of Responsive Web Design.
- Campaign Web App (2013)
- Magazine Advertisement (2013)
- Facebook Page Management